Since its inception in the early 1970s, the Ruhi Institute has striven to serve through its educational activities young people between the ages of 12 to 15, often referred to as “junior youth”, who represent such a special segment of society. The program takes 3 years for junior youth to graduate, upon completion they start studying Ruhi books. This program aims at creating a culture that promotes attitudes towards young people so different from the ones being perpetuated in many societies today.